Using Leverage to grow your Business.
In business, leverage is the art of using what you have or can access to achieve more. It’s not just about financial borrowing, it’s about smartly applying resources, relationships, expertise, and tools to accelerate growth and boost profitability. Understanding and adopting a leverage mindset can transform how a business grows and competes.
1. Leverage Capital
Whether through retained earnings, a capital injection, or new equity, using cash to invest in the right areas, such as upgraded equipment, skilled staff, or a refreshed marketing strategy, can produce exponential returns. The key is to ensure these investments directly support growth and efficiency.
2. Leverage Existing Assets
Your business may already have value tied up in equipment, property, or in brand equity. Tapping into this by securing funding against those assets can provide the capital needed to scale, without giving up control. Used wisely, borrowed funds become a powerful tool - not a burden.
3. Leverage People
Growth often depends on people. By hiring new staff or upskilling your current team, you’re extending your reach and capabilities. New talent brings fresh ideas, specialist skills, and the capacity to serve more customers, faster and better.
4. Leverage External Expertise
Consultants, advisors, and mentors can bring objectivity, structure, and accountability. They help identify blind spots, clarify direction, and ensure your plans actually get done. Often, the right advice pays for itself many times over.
5. Leverage Technology
From automation to AI, to CRM systems to cloud accounting—technology is a force multiplier. It helps businesses do more with less, improve service delivery, reduce errors, and gain insights that drive smart decisions.
Conclusion
Leverage applied effectively can be a powerful tool in your business. It may only involve a small shift in mind set but can produce great results.
Reach out to me at SAS today for a no obligation chat about how this thinking could be applied in your business today to great success.