Are You Fit for Purpose?

We often invest time and money in strategy, marketing and finance. But there’s another investment that’s just as critical. Your own health and fitness. A body that isn’t cared for can limit creativity, drain energy and shorten a company’s life.
Below are six questions to help you assess how your personal fitness impacts your business performance.

1. Am I neglecting my own health?

If you’re constantly exhausted, it might not just be workload. Research shows that regular exercise increases blood flow to the brain, boosting memory, attention and decision‑making. Are you skipping workouts and calling it “too busy,” or do you schedule them like any other meeting?

2. Do I get tired more easily than I used to?

Regular physical activity improves energy and stamina. Think about your typical day: do you hit a wall in the afternoon, or do you feel strong and focused?
If you’re consistently fatigued, could your lack of exercise or poor sleep be the cause?

3. Am I mentally sharp when making big decisions?

Exercise improves cognitive function. Do you find yourself struggling to stay focused during long meetings or missing the bigger picture? A daily walk or workout might improve your clarity and creativity.

4. How well do I handle stress?

Physical activity releases endorphins, the body’s feel‑good chemicals, and helps cut stress. When challenges arise, do you stay level‑headed or get overwhelmed?
If stress is eating away at you, introducing regular exercise could change how you respond.

5. Am I modelling resilience and discipline?

Building fitness teaches discipline and grit. Do you show your team how to overcome discomfort and push through tough times, or do you avoid discomfort and struggle to persevere?
Your habits set the tone for your company’s culture.

6. Do I treat wellness as optional?

Mental health and mood improve with regular exercise. If you’re constantly irritable or unfocused, could it be tied to lack of movement?
A fit body and mind can make leadership feel lighter — not another burden.

Conclusion - confront and prioritise

If any of these questions hit home, take it as an opportunity, not a failure. Underperformance often begins with ignoring personal health.

Be honest about the consequences of a sedentary lifestyle. Confront them. Then commit to change and move more, sleep better, eat well and get support if you need it.
In doing so, you’ll build the strength and clarity to lead not only a fit business but a long and fulfilling life.